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Email Marketing Associate
Category: Resource Development
Email Marketing Associate (Resource Development)
Overview
Build, test, and optimize email campaigns that inform supporters and drive action.
Key Responsibilities
- Assemble and QA email campaigns; manage segments and personalization.
- Monitor deliverability, accessibility, and mobile rendering; maintain templates.
- A/B test subject lines and calls to action; report on KPIs.
- Support organic list growth and hygiene.
Qualifications
- 2–3 years email experience or strong aptitude shown via samples.
- Understands deliverability, accessibility, and key performance metrics.
- Detail‑oriented with strong copy‑editing skills.
Time Commitment
~8–10 hours/week; cadence tied to campaign calendar.
Benefits
- Portfolio of campaigns with performance metrics.
- Professional references and cross‑functional experience.
Should be a Rail Passengers member or prepared to join Rail Passengers to participate. To
apply, send a resume, clips/links and a cover letter by email to [email protected].
"When [NARP] comes to Washington, you help embolden us in our efforts to continue the progress for passenger rail. And not just on the Northeast Corridor. All over America! High-speed rail, passenger rail is coming to America, thanks to a lot of your efforts! We’re partners in this. ... You are the ones that are going to make this happen. Do not be dissuaded by the naysayers. There are thousands of people all over America who are for passenger rail and you represent the best of what America is about!"
Secretary Ray LaHood, U.S. Department of Transportation
2012 NARP Spring Council Meeting